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I recently landed in a article in Crains Cleveland talking about innovaction and how important design programs like mine help students with an competive edge in this thriving economy.

Last fall, McKinsey & Co. released a study focused on the business value of design. The study found that among a set of 300 publicly traded companies, those that ranked in the top quartile of the McKinsey Design Index outperformed the industry benchmark by as much as 2-to-1. They also grew revenues and return to shareholders at a significantly faster rate than their industry counterparts over the same period.

READ MORE: https://www.crainscleveland.com/opinion/personal-view-innovation-and-economic-development-designs-best-bet

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